Diamond Branded

The Project

Diamond Branded produce a huge range of corporate promotional products for their clients. We’ve been working with them for a few months now on a few marketing pieces of their own.

They have two core ‘characters’ – a Flamingo and a Sloth. This piece was aimed at encouraging their clients to not slow down on their marketing. We were given a whole range of statistics of the benefits of using ongoing promotional marketing and asked to make the design colourful and interesting.

Using this 6-page A5 format enabled us to treat the whole of the inner spread as one page and really go to town on making that stats stand out.

It’s really important to choose the right page size and format when designing as it has a huge impact on how the message is delivered. This all comes from understanding the purpose of the piece and reading the content several times before the design process begins. This ensures that the final piece not only looks great and is fit for purpose but has the desired impact when finally opened.

What the client said…

Stu Avis and his team at Audacious have completed some fabulous concept and design layouts for a number of our complex marketing communications.

No campaign has been too much for Audacious they have interpreted our messages and created a collection of visually stunning pieces, from flyers to Christmas Cards.

Stu has a clear understanding of all of our marketing characters and includes them in all print work to ensure our clients recognise our brand and enjoy our communications.

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